Big Bazaar, Waking Life, & The Secret
I guess people are wondering what on earth the blog title meant. Well for starters, it’s an attempt to link three interesting phenomenon I encountered …
Technology & Lifestyle Blog since 2006
I guess people are wondering what on earth the blog title meant. Well for starters, it’s an attempt to link three interesting phenomenon I encountered …
The recent buzz in the celebrity branding , is that Katrina has replaced Aishwarya Rai as the brand ambassador for Nakshatra Diamonds , one of …
Brand Knowledge is a function of awareness, which relates to consumers’ ability to recognize or recall the brand, and image, which consists of consumers’ perceptions …
An off-the beat movie , with the Superstar Rajnikanth donning an entirely different role (every movie he does don a diff role ). Now its …
It’s that time of that year , when most retail stores in Tamil Nadu have announced major discount sale across the season. The discount ranges …
History has shown us that there have been several firms and research agencies that have deeply analyzed the different marketing strategies adopted by the two …
An intriguing and a fascinating book that explores the life of people who managed to create extra ordinary brands,David Vinjamuri ,the author, has managed to …
An interesting article in the Chennai Chronicle, which analyses the current scenario in online matrimonial sites, where people have found to fake their profiles and …