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The Business Plan Workbook

by: Karthik MuraliNovember 20, 2008

The Business Plan Workbook: The Definitive Guide to Researching, Writing up and Presenting a Winning Plan Publisher: Kogan Page | Pages: 416 | 2008-07-28 | […]

Indian Railways, IRCTC errors, Marketing

Indian Railways : Have they really embraced the Web ?

by: Karthik MuraliNovember 16, 2008

Indian Railways is one of the biggest organizations in the world and holds the record for the maximum no of employees employed under them. They […]

james bond, Marketing, product placement, quantum of solace movie review

“The Bond” Marketing

by: Karthik MuraliNovember 10, 2008

The recently released “Quantum of Solace” has been touted as the “the next golden age of Bond movies” , with a fast paced ,realistic and […]

barack obama's change campaign and its impact, change

To Change or Not to Change !

by: Karthik MuraliNovember 6, 2008

We belong to a society , which has managed to build a closed surrounding, that resists change in any form. We desist moving into a […]

brazil grand prix review, felipe massa vs lewis hamilton, formula one

Ma Man !

by: Karthik MuraliNovember 3, 2008

Is there a single Ferrari fan on earth who wouldnt have shed a sympathetic tear for Massa ? Who in the world would have thought […]

cloud computing, microsoft, windows azure review

The Cloud Battle – Windows Azure

by: Karthik MuraliOctober 28, 2008

Microsoft has released a new “cloud” computing service , where the data and the application will be stored in the giant data centers across the […]

car registrations, Marketing

Personalised Car Registrations

by: Karthik MuraliOctober 27, 2008

Ever wondered having a fancy number , with a stylish number plate for ur car ? Browsed countless designs and yet returned unsatisfied? With this […]

financial results of microsoft, Marketing, microsoft profit forecast

Microsoft beats profits forecast

by: Karthik MuraliOctober 24, 2008

US software giant Microsoft has posted profits and sales figures well above analysts’ expectations.The firm made a $4.37bn profit during the first three months of […]

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